new york – Forget counting sheep! New research reveals that the top things people think about to get a good night’s sleep are favorite moments from the past day (45%), partner and family (44%) and work (36%). did.
This poll of 2,000 U.S. adults, divided evenly by generation, suggests that while the common perception among Americans is that thinking about work before bedtime makes it difficult to get a good night’s sleep, in reality, it’s not before bedtime. It turns out that thinking about your career can help you sleep better. The study also delved into the latest insights into Americans’ sleep habits and bedtime routines and found some differences depending on when they were born.
The study, conducted by OnePoll for Serta Simmons Bedding, found that millennials (56%) were the group most likely to think about their favorite moment from the past day before dozing off. Meanwhile, Generation X (39%) is the least likely to think about their girlfriend’s day and the most likely of all generations to think about their careers (38%).
That’s not the only generational difference in sleep habits. The study also found that Gen Z is most likely to prioritize sleep in general (61%) and most likely not to finish their nighttime routine before snoozing for the day. Gen Z is most likely to fall asleep with their phone on (68%), forget to brush their teeth (53%), or fall asleep in their casual clothes (47%).
Gen X, on the other hand, seem to be the most adept at unplugging before bed, as they are the generation least likely to fall asleep with their smartphones (25%).
Additionally, a recent study looked at how much time the average person spends getting ready for bed and found that they spend an average of 162 hours (more than 26 minutes per day) on nighttime routines each year. got it. The content of that routine varies by age. More than a third of her millennials (36%) shower or bathe before bed, compared to 19% of her Gen Z respondents. More than a quarter of her Boomers (28%) need to watch a TV series or movie before closing their eyes at night, compared to just 19% of Gen Z.
Gen Z’s nighttime routine mainly consists of turning on a fan (22%), wearing an eye mask (21%), journaling (20%), reading (20%) and listening to music (20%). It has been. Create his to-do list for the next day (20%).
Plus, Gen Z doesn’t want to sacrifice their nighttime routine. 18- to 26-year-olds are most likely to shorten their morning routine instead (43%), while Gen X (40%) and baby boomers (39%) are not. You’re more likely to condense your bedtime routine and close your eyes more.
The survey also looked at when people go to bed, with 38% describing themselves as an early riser and 22% describing themselves as a night owl (33% said they were an early riser). answered that both night owls are equivalent). In addition to age differences, geography reflects differences in sleep habits, with the highest self-reported early riser population in the Northeast (41%) and the region with the highest percentage of night owls (33%). lives in the southeast.
“Sleeping and bed preparation habits may vary from generation to generation, but creating and sticking to a consistent sleep routine can improve sleep quality in people of all ages,” says Serta. Suan Griffin, Simmons Bedding Consumer Insights, said. statement. “This includes pre-sleep rituals, from meditation to taking a warm bath to journaling. It also includes maintaining the same sleep and wake times regardless of the season. ”
How do people define a good night’s sleep? For most people, the obvious signs are sleeping uninterrupted (41%) and waking up before the alarm goes off (41%). 33%). If this is the case, at least part of the population may be sleeping well, with nearly a third of Americans saying their alarm clock doesn’t usually wake them up (29%).
This randomized, double opt-in survey will divide 2,000 U.S. adults evenly by generation (500 Gen Z, 500 Millennials, 500 Gen X, 500 Baby Boomers) starting July 27, 2023. Commissioned by Serta Simmons Bedding Company until August 2nd. The research was conducted by market research firm OnePoll. The company’s team members are members of the Association for Market Research and corporate members of the American Association for Public Opinion and Market Research (AAPOR) and the European Association for Opinion and Market Research (ESOMAR).