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We are always, always, always in awe (but never in awe!) of all the love Gabrielle Union and Dwyane Wade put out into the world. The actress and NBA Hall of Famer is known for going to great lengths to lift minority groups and fight for their rights. The couple’s latest venture was inspired by her 4-year-old daughter.
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“From the moment our daughter Kavia was born into this world, we wanted to teach her to embrace her skin, her beauty, her power, her wisdom, and her magic,” they said. . “And that means loving and caring.”
So they partnered with dermatologists of color to launch PROUDLY, a skincare line designed for babies and children with melanized skin, announced in April 2022. Children of color may be more susceptible to skin conditions such as eczema, hyperpigmentation, and dryness. Therefore, as they proudly say, they “need something special” [their] special skin. ”
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Pro Tip: Reviewers say the company’s products are great for mature skin as well.
And I wouldn’t be surprised to hear that this power couple’s company is about more than moisturizers (although people seriously and justifiably love moisturizers). They focus on building communities both within their diverse owned and operated companies and with families with children of color (check out their blog!).
PROUDLY also focuses on environmental and philanthropic impact, using sustainable packaging and donating to diaper banks. Because yes, they are the best family. Can you see we are crazy? We are not alone. Shoppers have been raving about his PROUDLY products since day one.
PROUDLY’s body butter just happens to be a fan favorite of the SheKnows team. And for good reason. shea butter blend wonderful (some might say Ultra) The moisturizing power and light vanilla scent are very nice bonuses. Shoppers say they “100% buy again” and say it works for sensitive skin.
super rich body butter
Baby oil is also popular (we’re keeping an eye on the trend), don’t let the name fool you. Older shoppers also loved how this replenishing formula moisturized and brightened aging skin. It can be used in a moisturizing routine, as a pre-bath massage oil, or as part of a cradle treatment.
“My nephew was having trouble with his cradle cap,” said one Target shopper. “I bought this for my sister-in-law to use and it works great. [It] It helped loosen the flakes. she combed them. After that, she washes and exfoliates with a soft cloth. Finally, apply a small amount of oil again to keep the scalp healthy and nourished. About 95% gone on first use. And all five ingredients can be pronounced. ”
baby nourishing oil
free! Yet another product that we end up stealing from our little ones. Because it’s a baby soothing spray that even adults can enjoy. Simply spray it lightly in your baby’s nursery or on your own linens for a spa-like scent.
One reviewer wrote, “I have a fussy baby and needed something to soothe my crying and calm me down so I could sleep soundly.” “I immediately saw a change in my baby’s behavior. It’s a gentle scent that really calms and soothes my baby. I need something to help calm and soothe my baby during naps and bedtime.” I would definitely recommend this to anyone.”
Lavender Chamomile Baby Calming Spray
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